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Your annual report should make a case, not just keep a record

Your annual report should make a case, not just keep a record

The strongest annual reports connect the work, the evidence and the reason it matters. Here is how to build that story before the first page is...

Can someone find help on your website?

Can someone find help on your website?

A nonprofit website has to serve people who arrive with an immediate need. Test the route to help before polishing the...

Before you commission a custom app, follow the spreadsheet

Before you commission a custom app, follow the spreadsheet

The case for a custom application starts with the work your team repeats. Map the handovers, exceptions and decisions before writing a feature...

A useful design brief leaves room for a better answer

A useful design brief leaves room for a better answer

You do not need to arrive with the layout solved. Give your design partner the context, constraints and decisions that...

Content Buckets: 6 Examples of Ways to Organize Your Content

Content Buckets: 6 Examples of Ways to Organize Your Content

Creating content regularly can become difficult when every post starts with the same question: What should we talk about today? Content buckets solve that...